Xsolla

Xsolla amplifies sales for Wemade's MIR4

Xsolla’s value-added payment partner helped boost Wemade’s engagement and purchase numbers.
ASK

WEMADE TAPS XSOLLA, AGAIN, FOR MIR4 GROWTH

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Challenge

Wemade, a gaming giant with over 1.4 million MIR4 players, is leading the blockchain revolution with its proprietary mainnet, 'WEMIX3.0' platform.

To expand MIR4's user base, engagement, and revenue, Wemade partnered with Xsolla again for payments.

Solution

Xsolla proposed leveraging Payment Partner, their users' leading preferred payment method, and offering a promotion. USD$19 cash rebates would be used to attract new paying gamers and increase MIR4 revenue through in-game anniversary packages.

Solutions used:
OUTCOME

XSOLLA BOOSTS MIR4 SALES IN 14 DAYS

Result

MIR4's campaign boosted new spending users and total sales, highlighting the power of targeting a preferred payment method.

Xsolla's thoughtfully crafted strategy of rewarding gamers with popular, streamlined transactions enhanced user engagement, attracted new paying players, and cultivated brand loyalty for the game and the payment partner.

Technical aspects included:

Xsolla Payments
  • Gave Wemade access to over 1,000+ payment methods, including over 240 alternative methods actively used by their audience.'
  • Leveraged Xsolla’s partnership with leading payment partners and gained access to new users to promote higher engagement.
  • Turned more players into paying users by incentivizing their participation with a frictionless payment experience.
Xsolla Marketing Support
  • Provided a value-added marketing promotion tailored to their needs that was mutually beneficial for both Wemade and the payment partner.
  • Strengthened brand loyalty by rewarding users with a discounted promotion.

If you’re ready to work with player-preferred payment partners and benefit from Xsolla’s tailored marketing solutions that achieve remarkable outcomes, reach out to one of our experts today.


By the numbers:

53%

Increase in total sales

17%

Increase in new player spending

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