Xsolla

Best website

creation tool
for your game

Agile editor for creating customizable, multilingual, multipage websites or web stores to sell games, virtual currency, and virtual items.
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One tool
designed



iconto do it all

  • Ecommerce solution

    Sell game keys, virtual currency, and virtual items direct-to-consumer via your own single landing page or multipage website.
  • Templates and assets parsing

    Use templates and assets parsing (Steam, Google Play, and App Store) to build your white-label website and modify as needed.
  • Localization

    Templates and content are localized in 20 languages (buttons, UI elements, and more).
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  • Enhanced customization

    Design the site to your specifications using advanced built-in features or add your own custom code.
  • Expanded promotions

    Increase revenue by offering discounts, bonuses, and bundles to incentivize player purchases and enhance transaction value.
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Unlimited
opportunities

for your game’s success
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Build and launch quickly

Our code-free toolbox lets you easily craft a custom site that sells directly to players.
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Showcase your game

Use special components and sections like news, FAQs, video, and more to make the game appealing to potential players.
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Maximize potential

Create unique bundles and run promotions over the life of your game — both for F2P and P2P games.
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Let the data drive you

Integrate Google Analytics to estimate ROI, get behavior insights, and evaluate best-performing campaigns.
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Boost revenue

Use tools that motivate players to purchase from your website, then return and repeat.
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Protect your site

Rest assured — our CDN protects against DDoS attacks and data breaches.

Spotlight on our
partners’ success

In-Game Services
Pay Station
Anti-fraud
SMITE expands payment options and global reach with Pay Station
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Site Builder
Pay Station
Team17 taps Xsolla to build custom store
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Site Builder
Pay Station
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Techland pre-sells Dying Light 2
View more stories
See how other Xsolla partners grew their audience and revenue
Become a partner
Join the ranks of games industry leaders who have partnered with Xsolla

Documentation

Build web shops for your mobile gamesExpand in-game monetization and boost revenue with an online store.
Sell game keys with a white-label storeSell keys, pre-orders, DLCs, and more across your game’s lifecycle.
Manage your websiteLocalize your site for players and track conversions worldwide.

We have the tools
you need to succeed

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Web Shop

Expand your global reach, acquire new players, and keep more of your revenue — all from your own branded web shop.

Integration time: 4 Hours
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Xsolla Publishing Suite

Manage games, content, and player purchases, credentials, and user behavior data from one comprehensive dashboard.

Integration time: 1 hour
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