Xsolla and Pocket Gamer Connects partner to help mobile developers monetize in 2025

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Xsolla and Pocket Gamer Connects partner to help mobile developers monetize in 2025

February 26, 2025

Xsolla has announced a strategic partnership with Pocket Gamer Connects (PGC) for 2025 to reinforce its leadership in mobile game commerce. This collaboration is set to provide mobile game developers with cutting-edge tools and insights into monetization, user acquisition, and cross-platform measurement. As the Web Shop development and management industry leader, Xsolla has helped developers generate over $1.5 billion in online game revenue. By integrating its expertise with PGC’s global events, the company aims to expand its impact further, ensuring mobile developers can maximize their revenue and engagement beyond traditional app stores.

Supporting Mobile Developers at PGC Events Worldwide

Throughout 2025, Xsolla will be a key sponsor of Pocket Gammer Connects events, bringing its deep knowledge of direct-to-consumer monetization and player engagement strategies to developers across the globe. Here’s where you can find Xsolla in 2025:

PGC San Francisco (March 17-18)
PGC Dubai (May 7-8)
PGC Barcelona (June 3-4)
PG Summit Shanghai (July 30)
Mobile Games Awards at Gamescom (August)
PGC Helsinki (October 7-8)

At each event, Xsolla will host thought leadership sessions, panel discussions, and networking opportunities to help developers unlock new revenue streams. By sharing data-driven insights, the company will equip mobile game creators with strategies to scale their businesses beyond app store limitations.

Web Shop Monetization Enhanced by AppsFlyer Integration

A major highlight of Xsolla’s presence at PGC events will be its new partnership with AppsFlyer, the global leader in mobile measurement and data analytics. This first-of-its-kind integration is designed to solve one of the biggest challenges mobile developers face today: cross-platform attribution. With this AppsFlyer-powered integration, developers can:

Track Web Shop purchases as in-app events, ensuring accurate LTV (Lifetime Value) and ROAS (Return on Ad Spend) measurement
Attribute Web Shop revenue to mobile user acquisition, re-engagement, and retention campaigns seamlessly
Optimize ad spending across mobile and Web Shops using real-time analytics - all without requiring additional coding from developers

Xsolla’s Web Shop solution has already been a game-changer, helping mobile developers generate over $1.5 billion in revenue by enabling direct-to-consumer sales. Now, with AppsFlyer’s powerful analytics, developers gain an end-to-end understanding of the player journey, empowering them to make smarter business decisions and improve their ROI.

Making Monetization Easier For Mobile Developers

Xsolla’s deep investment in mobile commerce solutions aligns with Pocket Gamer Connects’ mission to support and connect game developers worldwide. By bringing Web Shop technology, AppsFlyer integration, and expert guidance to key industry events, Xsolla equips developers with the tools to navigate modern monetization challenges and drive long-term success. With this partnership, mobile game developers worldwide will access the latest technology, insights, and monetization strategies, helping them compete in today’s rapidly evolving gaming landscape.