Xsolla and Stevenage F.C. team up to change the game
April 28, 2025
Part of Xsolla’s mission has always been to empower developers and connect communities while fueling the future of interactive entertainment. By collaborating with change-making organizations, we're creating a space to facilitate collaboration and bring new ideas to life for the video game industry and beyond.That’s why we've partnered with Stevenage Football Club as official club sponsor, shirt sponsor, and gaming partner for both the men’s and women’s teams through the 2024–25 and 2025–26 seasons. Our goal for this partnership is to unite two global communities driven by passion, performance, and purpose, and to create a space where football and gaming can intersect to inspire connection, creativity, and opportunity.In this article, we’ll take a closer look at the story behind our partnership, what fans and players can expect across touchpoints, and how this collaboration reflects our shared commitment to pushing boundaries across global communities.
About our partnership
Stevenage F.C. has built a strong reputation for excellence on the pitch and deep engagement off it, from its EFL League One status to its meaningful charitable initiatives. The club’s mission to inspire through sport aligns closely with Xsolla’s own drive to empower developers and connect players of all kinds worldwide. As a global video game commerce company, Xsolla supports game developers and publishers of all sizes with powerful tools, including payment solutions, web shops, and back-end infrastructure. Now, we’re bringing that same spirit of innovation to the world of football.Through this partnership, Xsolla will be prominently featured on Stevenage F.C.’s official kits worn in all league and cup games, replica kits, pitch-side branding, digital matchday programmes, and the club’s growing digital presence on YouTube and social media. We’re also excited to extend this collaboration into the gaming world. Fans can look forward to exclusive content, in-game experiences, and community-focused campaigns designed to celebrate the overlap between sports and gaming.
The Xsolla and Stevenage F.C. experience: What to expect
As the lines between gaming and traditional entertainment continue to blur, the collaboration presents a powerful opportunity for Stevenage F.C. and Xsolla to connect with football fans while showcasing the innovation and reach of Xsolla’s solutions and how they impact developers and gamers worldwide.Both organizations share a forward-thinking approach and a passion for building community, making this more than a sponsorship. It’s a true partnership poised to deliver fresh experiences for fans of any game, whether it’s on the pitch or on a device. Our goal is to unite two global communities driven by passion, performance, and purpose, and to create a space where football and gaming can intersect.Here’s what gamers and fans can look forward to through this collaboration:
Exclusive in-game content and crossover experiences tied to Stevenage F.C.
Community events and digital activations connecting players and supporters worldwide
Opportunities to engage with behind-the-scenes football content through gaming platforms
Visibility for Xsolla-powered games and developers in new fan spaces
A front-row seat to the evolving connection between sports and interactive entertainment
Whether you're cheering from the stands in Hertfordshire or joining a livestream halfway across the globe, this is your invitation to be part of something bigger – to build real connections between fans, players, creators, and communities.The 2024–25 EFL League One season kicks off on Saturday, August 10th, as Stevenage F.C. hosts Shrewsbury Town. Keep an eye out for the official home and away kits, available later this month in-store and online at stevenagefcshop.com. And stay tuned for exclusive content, behind-the-scenes moments, and updates on the Stevenage F.C. and Xsolla official social media accounts.
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