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From local to global: How Xsolla Cloud Gaming can expand your game’s growth

March 6, 2025
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Xsolla, a leading global video game commerce company, announces updates to Xsolla Cloud Gaming solution. Powered by the new Amazon GameLift Streams on AWS, this solution allows developers to deliver high-quality PC and mobile gaming experiences to players remotely from the cloud in a browser, using a pay-as-you-go monetization model and cloud vendors’ aggregation. The global cloud gaming market, valued at $6.91 billion in 2024, is projected to grow to $22.01 billion by 2028 at a compound annual growth rate (CAGR) of 33.59%. Xsolla Cloud Gaming is poised to capitalize on this growth, offering developers solutions that enhance accessibility, improve user acquisition, and expand regional reach, leveraging the latest cloud technology and global partnerships.

Play before you buy: No more access barriers

One of the biggest hurdles for developers is convincing players to try their game, especially when hardware constraints often limit players. Xsolla’s “Play Before You Buy” feature is a game-changer. It lets players access time-limited demos or full games directly from the cloud without worrying about system requirements.
  • Instant access: Players can jump into the game instantly, with no need for purchases or download which allow them to try it hassle-free
  • Boost conversions: Enable players to try your game out, increasing their likelihood of purchasing your game
This feature is compelling for reaching players who could not afford your game before. It removes the friction from the decision-making process and gives your game the best chance to shine. A seamless gaming experience across devices Whether your game is designed for PC or mobile, you want to ensure it’s accessible to as many players as possible. Xsolla Cloud Gaming enables seamless cross-platform play, ensuring your game delivers a high-quality experience across devices. This update is dedicated to making PC games available on mobile through mobile browsers, complete with a virtual gamepad overlay for a smooth gameplay experience.
  • Mobile compatibility. With a virtual gamepad overlay, your PC game can easily be adapted to mobile browsers, allowing players to enjoy your game anywhere, on any device. This expands your reach to a broader audience, increasing player engagement and potential conversions.
  • Cross-device play. Whether on a desktop or mobile device, players’ll experience the same smooth gameplay, making your game available to a broader audience.
By removing the need for expensive hardware, you’re opening up your game to an entirely new segment of players—those who are gaming on the go or don’t have access to high-end PCs. Streamlined launch processes Expanding to global markets often involves complex logistics and expensive infrastructure. With Xsolla Cloud Gaming, you can bypass these hurdles and launch your game in multiple regions in just a few hours. The platform handles the rest with optimized architecture and advanced vendor routing, connecting players to the most suitable cloud vendors for their needs and ensuring smooth and efficient global access. Here’s how:
  • Effortless regional expansion. Choose your desired region and machine type, and the platform will handle the rest. It automatically connects players to the best cloud vendors for optimal performance.
  • Fast global launch. Launch your game in any territory, bypassing regional limitations and complex setups. More regions mean more players who could not access your game before, expanding your reach and increasing your player base.
With these capabilities, you can quickly scale your game’s reach, expanding to new regions without the typical complexity and cost associated with global launches. Strengthening global reach with partnerships Xsolla Cloud Gaming is built on strong partnerships with industry leaders, enabling us to provide an unparalleled gaming experience to developers and players alike. As we continue to enhance our platform, we’ve deepened our collaborations with major cloud providers, such as AWS and Tencent Cloud. These partnerships mean seamless integrations, rapid troubleshooting, and more.
  • Improved player experience. With AWS and Tencent Cloud supporting our infrastructure, we can ensure consistent and reliable access to your game from anywhere in the world. This collaboration helps us tackle regional performance issues quickly, ensuring a smooth experience for players, no matter their location.
  • Supporting your growth. In addition to cloud partnerships, we’ve teamed up with Aethir, offering up to $1 million in cloud credits for qualified partners. This helps developers offset infrastructure costs, making it easier to scale globally without breaking the bank. With this collaboration, Xsolla provides the tools you need to succeed in a competitive market, ensuring you’re ready to meet the demands of players across multiple regions.
By leveraging these partnerships, we’re empowering developers to launch and scale their games globally with a robust infrastructure and ongoing support.

The power of cloud gaming at your fingertips

Xsolla’s partnerships with cloud leaders like AWS and Tencent Cloud provide reliable, cutting-edge technology that ensures your game runs smoothly worldwide. With deep integration, you benefit from rapid troubleshooting, automatic updates, and enhanced performance. Xsolla’s partnership with Aethir offers up to $1 million in cloud credits for qualified developers, helping you manage costs and scale your cloud usage effectively. If you're ready to overcome hardware limitations, expand to global markets, and create scalable revenue streams, schedule a meeting with one of our experts or visit xsolla.com/cloud-gaming to see how Xsolla Cloud Gaming can help you offer a seamless experience to players worldwide.
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