Expanding your game globally? Start with Xsolla World Map.

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Expanding your game globally? Start with Xsolla World Map.

June 20, 2025•3 min

We understand that expanding to new gaming markets isn’t as easy as it seems. From learning about the region to understanding player behavior, finding clear, up-to-date information about gaming markets around the world shouldn’t be complex and time-consuming. That’s why we’ve launched Xsolla World Map, a free, interactive online resource designed for game developers looking to grow their gaming business.

The ultimate global insights tool for game developers

Xsolla World Map is a go-to, all-in-one resource that empowers developers to explore and understand over 200 territories worldwide. Whether you’re planning your first global launch or expanding into your next region, World Map makes it easy to uncover the insights that matter most and make informed strategic decisions without bouncing between multiple sources. This platform is a comprehensive destination for accessing critical gaming market data, legal considerations, monetization methods, and cultural context—all in one place and always up to date.

Core features that set Xsolla World Map apart

Global coverage Insights from over 200+ regions spanning every major gaming market. In-depth parameters More than 30+ key data points per region, covering:

Market size and platform preferences
Legal and tax requirements
Payment ecosystems and monetization trends
Cultural norms, localization guidance, and more

Interactive tools Built-in tools designed to boost productivity:

Sync local holidays to your calendar for localized sales campaign timing.
Download shareable PDFs of each region for internal planning or investor presentations.
Track your learning progress as you explore new markets.
Share feedback directly to help improve and grow the tool collaboratively.

What you’ll find in each region overview

Our global team and gaming industry experts carefully curated each regional page on Xsolla World Map. Here’s a sample of the insights you’ll discover:

Territory snapshot: Key demographic and economic indicators like population, internet and 5G coverage, gamer penetration, and even the Big Mac Index
Gaming industry insights: Market size, leading genres, top local developers, and standout titles
Tax information: Overview of applicable tax types and non-resident registration requirements (if relevant)
Payment ecosystem: Preferred local payment methods, physical prepaid card infrastructure, mobile operator coverage, and more
Cultural context: Localization best practices and insights into the local mindset to better tailor your game for the region, including language, values, and ethical or religious considerations
Legal landscape: Local laws related to data privacy, content governance, refunds, and mobile platform policies
Key holidays: Timely dates to align your promotions and launches
Developer resources: Agencies and programs, both private and government-sponsored, supporting dev growth in the region
Influencers & media channels: Popular content creators, streaming platforms, and gamer communities
Industry events: Local conferences and expos where developers can connect with players and partners, showcase their games, and network with industry professionals

Built for developers, powered by the community

Xsolla World Map is more than just a tool. It’s a continuously updated platform built to grow alongside the global developer community. We invite users to contribute their insights and experiences through the feedback form, ensuring the platform evolves with the needs of those it serves. Whether you’re a solo dev building your first mobile title or a global publisher rolling out your next AAA franchise, Xsolla World Map supports your success, saving time, cutting through complexity, and driving smarter decisions for every market you enter.

Take the next step with Xsolla World Map

Whether you’re ready to explore new regions or optimize your global game strategy, Xsolla World Map is here to help. Launch your market research:
Explore Xsolla World Map → Get expert guidance for your growth plans:
Talk with an Xsolla expert → Set up your Xsolla Publisher Account:
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