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Xsolla launches the Journey of Indies (JOIN) Program to empower LATAM game developers

March 24, 2025
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Xsolla is taking a bold step to empower indie and mid-tier game developers in LATAM with the launch of the Journey of Indies (JOIN) Program. Designed to tackle the challenges developers face in commercialization and business growth, JOIN provides funding, mentorship, commercialization tools, and strategic partnerships to help developers thrive. The initiative will revolutionize LATAM’s game development landscape by giving developers direct access to Xsolla’s robust ecosystem and the expertise needed to turn creative ideas into successful businesses.

Accelerating LATAM Game Development

The LATAM region has a vibrant and rapidly growing game development community. Yet, many developers struggle to scale their businesses and gain traction beyond local markets. That’s where Xsolla’s JOIN Program comes in. By partnering with Indie Hero and Instituto Conecta and with support from the Secretariat of Science, Technology, and Innovation of the Federal District (SECTI-DF), JOIN aims to bridge the gap between innovation and commercialization. The program will establish a dedicated video game hub in Brasília, offering education, hands-on commercialization training, and business development resources.

Key Milestones and Events

To kick off the JOIN Program, Xsolla is hosting several key events throughout 2025:
  • March 25: Livestream announcement at 5 PM ET
  • April 7: Accelerator program goes live.
  • April 25: Official opening of the game hub in Brasilia.
  • April 30: Panel at Gamescom LATAM about the accelerator program.
  • June 22-26: Participation at the B2B Innova Summit in Brasilia.
These events will allow developers to learn about the program firsthand, meet industry leaders, and connect with potential collaborators and mentors.

Unlocking New Opportunities with the JOIN Program

Xsolla’s JOIN Program focuses on four core areas to help developers succeed: Education and Mentorship
Participants gain exclusive, one-year access to educational content provided by Indie Hero. These resources cover key topics such as game business strategy, monetization, and distribution. Additionally, top talent will be selected for various acceleration paths to define their projects and business models further.
Commercialization Training
Developers will receive hands-on training to understand the monetization landscape and learn how to integrate Xsolla’s tools into their go-to-market strategies. This practical approach ensures they gain skills beyond theory and directly impact revenue generation.
Publishing and Distribution Support
Partnering with GoGo Games Interactive, Indie Hero's publishing label, the program provides end-to-end support for integrating games into Xsolla’s ecosystem. Developers can leverage Xsolla’s expertise to reach global audiences without worrying about complex technical setups.
Industry-Wide Collaboration
JOIN is designed to foster collaboration within the LATAM game development community. By working with associations and guilds across Brazil, the program aims to build lasting networks that support sustainable growth.

Why JOIN Matters

According to Chris Hewish, Chief Strategy Officer at Xsolla, “LATAM is one of the most promising and rapidly growing regions for game development. By partnering with key industry players and investing in local talent, we’re committed to providing the necessary resources and knowledge to help developers turn their creative visions into successful businesses.” Xsolla’s commitment to LATAM’s game development community reflects a strategic investment in the region’s potential. The JOIN Program is paving the way for more successful game studios to emerge from the LATAM region by equipping developers with commercialization skills and business strategies.

How to Apply

The Journey of Indies (JOIN) Program is now accepting applications! Indie and mid-tier developers across LATAM are encouraged to apply and take advantage of this unique opportunity. Here’s how to get started:
  1. Visit the official JOIN Program page.
  2. Complete the application form to share your vision and goals.
  3. Prepare to join a thriving community of creative minds and business experts.

Don’t Miss Out!

With its comprehensive approach to commercialization and business development, the JOIN Program is set to change the game for LATAM developers. With Xsolla's support, you can get involved, gain new skills, and take your project to the next level. Ready to accelerate your game development journey? Apply now and be part of the JOIN community!
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