What is Xsolla Partner Network? A guide for gaming creators
November 6, 2026•6 min
Xsolla Partner Network is a free home for content creators to earn from their content. It gives creators on Twitch, YouTube, TikTok, and X campaigns from game publishers, plus free streaming tools for Twitch creators, with earnings managed in one place.If you make gaming content, you've probably wondered how to turn the games you already play into income without chasing sponsors one by one. This guide covers who Xsolla Partner Network is built for, what you get, how campaigns and tools work, how you get paid, how it compares to affiliate and influencer programs, and how to get started.You bring the audience and the content. Game publishers bring the campaigns. Xsolla Partner Network connects the two and handles the parts most creators don't want to deal with, like tracking sales, verifying your identity once, and getting paid.There is no fee to join and no fee to stay.Who it's built forXsolla Partner Network is for content creators who make gaming content on Twitch, YouTube, TikTok, and X:
Twitch streamers who want their live audience to buy the games and items they're playing, and who want free tools for overlays, chat, tips, and stats.
YouTube creators who make Let's Plays, reviews, guides, or shorts and want a link in the description that earns when viewers buy.
TikTok creators who post gaming clips and want a simple way to point a fast-moving audience to the games they feature.
Creators on X who share gaming takes, clips, and news and want to earn from the titles they talk about.
Variety creators who move between genres and want campaigns that match whatever they're playing this month.
You don't need to be a full-time creator, and you don't need a huge following. You need an account on at least one of those four services and an audience that cares about games.One thing to know up front: the free streaming tools are built for Twitch creators today. The game campaigns are open to creators on all four services.Game campaigns: how you earnCampaigns come from game publishers across every genre, on PC, mobile, and console, and we add new titles every week. You browse the open campaigns and apply to the ones that fit your content and your audience. You're never locked into promoting a game you don't want to play.There are two kinds of campaigns.Revenue share campaignsYou earn a cut of every copy of the game your community buys through your storefront link. The publisher sets the share for each campaign, so you can see what a campaign pays before you apply.Game key campaignsYou get free game keys. In return, you promote the game on your channels. These are a good fit when you want to feature a new title to your audience and the publisher wants early coverage.Free streaming tools for Twitch creatorsIf you stream on Twitch, Xsolla Partner Network also gives you seven free tools for running your stream: creator storefront, creator site, stream overlays, Twitch chatbot, tipping, stream statistics, and charity streams. Your storefront earns while you stream, and your statistics dashboard shows you what happened afterward.Tracking your performanceEvery campaign you run reports into one dashboard: clicks, purchases, and earnings, all in one place. That means you can see which games your audience actually buys and lean into them, instead of guessing from view counts.Getting paidYou verify your identity once. After that, you can request your earnings anytime via bank transfer, PayPal, or Xsolla Money Account. Xsolla handles the tax paperwork.How it's different from affiliate and traditional "influencer" programsIt's built for gaming creators, not for everyone. General affiliate programs cover almost any product. Xsolla Partner Network is primarily for games and what goes with them: in-game items, currency, and bundles. Game publishers create campaigns, and the tools are built for streaming. You choose campaigns, not the other way around. Influencer deals usually start with a brand picking you. Here, you browse open campaigns and apply to the ones that fit. If your audience plays co-op horror, you look for co-op horror campaigns. You decide what shows up on your storefront. Tools and earnings live in the same place. A typical affiliate program gives you a link and a monthly report. Xsolla Partner Network gives you the link, the storefront behind it, the overlays and chatbot around it, and the earnings dashboard that tracks it, all from one account. How to get started
Create a free account. Sign up with your Twitch, YouTube, TikTok, or X account. No downloads needed.
Apply to campaigns. Browse game key and revenue-share campaigns. Apply to the ones that fit your content and your audience.
Create content and earn. Share gameplay, promote games to your community, and earn from every sale you drive. If you stream on Twitch, set up your storefront and overlays at the same time so your stream is earning from day one.
Where to get help
Setup guides and answers to common questions live in the creator help center at developers.xsolla.com/?audience=creators. The creator page at xsolla.com/for/creators has the latest overview. Video tutorials are on the Xsolla Partner Network YouTube Channel.Who's already on Xsolla Partner Network
More than 140k+ creators have joined Xsolla Partner Network. They range from creators streaming to a handful of regulars to channels with large audiences, across every genre you can name.Ready to earn from the games you already play?Ready to earn from the games you already play? It costs nothing to join. Sign up for a free account today.FAQWhat is Xsolla Partner Network?Xsolla Partner Network is a free home for content creators to earn from their content. Creators on Twitch, YouTube, TikTok, and X get campaigns from game publishers; Twitch creators also get free streaming tools, and Xsolla manages earnings in one place.Is it free for creators?Yes. Creating an account, applying to campaigns, and the streaming tools for Twitch creators are free. The only fee is PayPal's standard processing fee on tips, and that fee goes to PayPal, not Xsolla.Do I need a minimum follower count?It depends. Each campaign has its own follower or viewer requirements set by the publishing partner. You do need an account on Twitch, YouTube, TikTok, or X. It also helps to have an audience interested in games, since most of our campaigns are from gaming publishers.How does revenue share work?In a revenue share campaign, you earn a cut of every copy of the game your community buys through your storefront link. The publisher sets the share for each campaign. You verify your identity once, then can request your earnings anytime via bank transfer, PayPal, or Xsolla Money. Xsolla handles the tax paperwork.