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Protecting players, empowering developers: Why parental controls matter

June 18, 20256 min
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As gaming continues to grow as a mainstream form of entertainment, the audience is getting younger — and regulators, guardians, and developers alike are taking notice. But the rise of younger users also brings ethical, regulatory, as well as user experience challenges. With younger audiences now a dominant force in the gaming market, the demand for in-game parental controls is accelerating, driven by a rise in reckless in-app spending and increasing pressure on platforms to protect underage users. We recently covered this trend in detail in our article, “The Rise of Parental Controls”. But the urgency around this issue continues to grow, fueled by real-world examples that underscore how critical responsible monetization and oversight have become.

The importance of parental controls in gaming

Industry revenues topped $227.6 billion last year and younger players represent a fast-growing share of that market, particularly in mobile and online games. A recent market share analysis of parental control tools by region from 2021 to 2033 highlights this shift. The data shows consistent growth in the adoption of parental control systems, with notable spikes in North America, Western Europe, and APAC, reflecting both regulatory pressures and rising parental demand for safer digital experiences. xsolla-blog-parental-controls-featured-image-01-2112x1146.webp
Parental controls market share percentage by region, 2021 - 2033 | Source
Regions with large and growing youth gaming populations are setting the pace, either by tightening regulations or actively encouraging the adoption of robust parental control solutions like Xsolla Parental Controls. In this landscape, integrating secure, certified parental controls isn’t just about compliance, it’s a strategic move that strengthens your brand, builds trust with families, and positions your game or platform as a responsible leader in the industry. Let’s explore the challenges of in-game monetization for titles that target minors, as well as the way you can empower parents while protecting players with smarter spending controls.

Younger players bring big potential, and big responsibility

In Europe, 84% of children aged 11 to 14 are gaming, yet many games lack protections to prevent overspending. Additionally, parents are beginning to cut off teens’ access to games after repeated unauthorized purchases. There’s also a few high profile cases of underage children spending hundreds on in-game items, which has led to a few major developers facing crimes and scrutiny over misleading in-game monetization tactics. Parents are growing increasingly frustrated as they’re left to deal with the fallout of unauthorized purchases — including contacting banks, reporting chargebacks, and disputing transactions their children didn’t have permission to make. Meanwhile, game developers and publishers often face backlash for unintentionally misleading younger players through FOMO-driven mechanics, impulsive microtransactions, or unclear advertising. These practices can quickly lead to reputational damage and regulatory scrutiny, especially as public awareness and criticism grow. Regulators are responding by tightening protections for minors across digital platforms. Laws like COPPA (Children’s Online Privacy Protection Act) and GDPR-K (General Data Protection Regulation for Kids) are being enforced more strictly, and new policies are being introduced to ensure young players are treated fairly and transparently. And without the right infrastructure in place, developers might risk:
  • Regulatory fines for non-compliance with privacy laws.
  • Chargebacks and financial disputes, especially when children make purchases without approval.
  • Reputation damage from backlash over manipulative or aggressive monetization tactics.
  • Lost trust with parents and guardians who ultimately control household spending decisions.

How Xsolla Parental Controls can help

Xsolla Parental Controls offer a new standard for responsibility and transparency. Integrated across all Xsolla tools and solutions, they empower developers to offer a secure, compliant, and family-friendly experience without sacrificing monetization or user engagement. A certified and compliant toolkit, Xsolla Parental Controls empowers developers to safely support underage users while giving guardians real-time control over digital spending. It’s built with security, flexibility, and ease of use in mind for parents and players alike. It also provides families the ability to access key features like:
  • Age gating. Automatically verifies a user’s age at login or during purchase, ensuring that minors are restricted from accessing age-inappropriate or regulated content within your game.
  • Guardian verification. Supports multiple secure verification methods to confirm guardian identity, adding a critical layer of security and control over who manages a child’s permissions.
  • Transaction history overview. Provides guardians with full visibility into their child’s purchase activity through the Xsolla Wallet. Every transaction is recorded, helping eliminate surprise charges and simplifying financial oversight.
  • Real-time guardian consent. Sends instant SMS or email notifications to guardians when a minor initiates a transaction. Parents can approve or deny the purchase in real time, no login or additional app required.
  • Customizable spending Limits. Allows guardians to set flexible spending permissions for their child’s account. Whether through purchase caps, monthly limits, or manual approvals, the system adapts to each family’s preferences.
Certified compliance: COPPA & GDPR-Kids Legal compliance when it comes to gamers who are minors is vital. Noncompliance with COPPA and GDPR-K can result in hefty fines, platform restrictions, or removal from certain markets. Xsolla Parental Controls are certified to meet both COPPA and GDPR-K standards to give you built-in peace of mind and making it easier to expand into regions with tight child privacy laws. Parents benefit from the assurance that their child’s experience is being managed ethically and legally. Developers benefit from pre-built compliance that reduces the burden on legal and development teams. How game developers benefit Integrating parental controls isn’t just about risk mitigation, it’s a strategic move that supports long-term growth, improves user experience, and strengthens your Direct-to-Consumer (D2C) strategy. Our parental controls solutions are designed to help developers confidently serve younger audiences while fostering trust with families.
By integrating Xsolla Parental Controls into your payment flow, you get:
  • Compliance by design. Built with regulatory requirements in mind, Xsolla Parental Controls help you stay ahead of laws like COPPA and GDPR-K. This means fewer legal risks and the ability to operate smoothly across global markets that enforce strict child protection standards.
  • Real-time parental approval. Parents can approve or deny transactions as they happen, using instant email or SMS notifications — no need to share billing credentials with their child’s account. This empowers families while reducing the risk of unauthorized purchases.
  • Full transparency and control. Guardians gain access to a clear record of all in-game spending, along with the tools to manage limits and permissions. This not only improves trust but also reduces the likelihood of disputes and chargebacks.
  • Enhanced family experience. By offering an intuitive, built-in solution, you eliminate the need for intrusive workarounds or third-party apps. The result is a seamless experience for younger players and peace of mind for parents.

Build a safer experience for every gamer

xsolla-blog-parental-controls-featured-image-02-2112x1146.webp As younger players become a more dominant audience segment, the most trusted developers will be those who prioritize protection, transparency, and control. Xsolla Parental Controls are more than just a feature, they represent a commitment to ethical game design, family-friendly monetization, and sustainable audience growth. By integrating Xsolla Parental Controls, you not only meet compliance requirements like COPPA and GDPR-K, but also build confidence with parents and guardians who expect safer experiences for their children. If you’re ready to unlock a safer, smarter experience for players and parents, schedule a meeting with someone from our team or try our live demos to experience how Xsolla Payments and Xsolla Parental Controls work together in real-time. Not yet a partner? Register for a free Xsolla Publisher Account to get started.

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