Xsolla
Support
Get started
En
Xsolla
Boost revenueBegin your direct-to-consumer sales today
Instant salesLaunch your Instant Web Shop
Web Shop 2.0LiveOps tools to boost loyalty and sales
Gaming heroesWhy you need cross-play, cross-pay
Other features
wild-life_logo_svg.svg
tilting.svg
LilithGames-b.svg
gaijin.svg
top4fun.svg
azur.svg
netease_logo_svg.svg
applovin_logo_svg.svg

Calculate your future revenue with Web Shop

Use the calculator to figure out how much extra revenue you can get after Web Shop integration
Net revenue beforePlatforms Fee
$0
$0
Net revenue with Web ShopPlatforms and Xsolla Fee
$0
$0
Net revenue grows by$0
Start earning more, in a few clicksGet started Get detailed calculation
DIGITAL GUIDE
Free guide

ACCELERATE YOUR MOBILE GAME GROWTH

Download the free guide for market insights and best practices to create your Web Shop and increase in-game metrics

BENEFITS

generate more value, purchases, and revenue

Sell unique and in-game catalog items

  • Import some or all of your in-game catalog, including subscriptions, consumables, bundles, currency, packs, and more

  • Save on platform fees by selling to consumers outside of the app store

  • Cater to whales with unique VIP bundles available in-game for stronger ARPU and LTV

  • Get new incremental revenue for your casual games via a web shop created especially for whales

Create promotions and incentives

  • Use different promotion mechanics: Discounts, bonuses, promotional codes, and bundles

  • Provide added value to players to encourage more purchases, increase your revenue, and boost average transaction size

  • Use retargeting to increase conversion and inform players about exciting offers

  • Limit the number of purchases per player for a specific promotion type

  • Launch a performance optimized retargeting campaign with Adikteev and YouAppi to boost repeat purchases, and shift mobile shoppers to the web

Personalization

  • Increase conversion with focus on relevant offers, motivate players to make initial purchase, target rewards to specific groups, and increase revenue and LTV

  • Use personalization management to set rules for specific players or reuse rules from in-game customizations

Analytics

  • Build a successful monetization path through automated integration with Google and sales pipeline transparency - from cart to conversion

  • Use Google Tag Manager to set up any third-party analytics service you prefer

  • Rely on AppsFlyer to gather valuable player data and help you gauge marketing efficiency, and increase web sales

Use cases

PARTNER SUCCESS STORIES

VIDEO

WEB SHOP IN ACTION

Watch how simple it is to do more on your own terms, boost earnings, and engage players within your brand.

Our partnerships

Products used

Pay Station

paystation-scheme.svg
Accept 700+ payment types, around the world

Anti-Fraud

ddh-scheme-2.svg
1st class defense system for the video game industry

Site Builder

site-builder-scheme.svg
Simple website creation for direct-to-player sales

In-Game Store

in-game-store-scheme.svg
Customizable catalog of ecommerce goods

Login

login-scheme.svg
One-click user authentication and data protection

Subscriptions

subscriptions-scheme.svg
Player-friendly, tiered subscription plans

Buy Button

buy-button-scheme.svg
Single-click item sales that go beyond the screen

Partner Network

partnernetwork-scheme.svg
Earn more from revenue by selling virtual goods
Contact us

Talk to an expert

Ready to take the best next step for your business? Reach out to our experts and learn how to start earning more and spending less.

By submitting this form, you consent to Xsolla contacting you in response to your inquiry.

You can unsubscribe at any time. For more information, please read our Privacy Policy.

Documentation
Dig deeper into solutions with product guides, references and updates

WEB SHOP TWO WAYS

Set up your ability to sell items in two simple waysVia user IDVia user authentication

PRODUCT GUIDES

Learn more about Web Shop's product suitePay StationIn-Game StoreAnti-FraudLoginSubscriptionsBuy ButtonPartner Network

SIMPLIFY INTEGRATION

Use SDKs and libraries to make integration easyUnityUnreal Engine 4AndroidiOSCocos CreatorExtensions for Baas
Featured content

Analyze to Monetize

AppsFlyer yields valuable data

New Web Shop feature

Extend your shop’s capabilities
web-shop-featured-2.webp

Xsolla and Adikteev join forces

Attract and retain more players

Web Shop’s New Superpowers

Offer users targeted incentives

Maximize mobile game revenue

YouAppi helps you re-target players
Other posts