The small yet mighty Bad Fox team had the vision to launch and grow an in-game store but lacked the workforce. They approached Xsolla about implementing their comprehensive solution of development, inventory management, and calculations on cost - all with an eye toward their website and a presence on Steam and Epic Games Store.

Working together to satisfy Bad Fox’s needs and outside platform requirements, the plan came together:

• Implement a Super Squad In-Game Store on Steam where Xsolla SDK processes all  inventory
• Using Site Builder, launch the game’s store on Epic Games
• Integrate Pay Station for payments accepted by Steam’s wallet via Xsolla as a gateway

Combine Login and Xsolla’s cross-platform account system solution to allow players to link their Steam and Epic accounts

Initial success was greater than expected, so Bad Fox expanded the collaboration well beyond their initial vision of a simple in-game store - a decision resulting in:

• Increased revenue by 29%
• 47,611 users authorized via Login
• 57% conversion rate