GAIJIN BOOSTS MMO’S GLOBAL REACH
How Gaijin Entertainment partnered with Xsolla to execute a multifaceted growth plan and boost the performance of their successful MMO War Thunder.TO MAXIMIZE THE SUCCESS OF WAR THUNDER, GAIJIN NEEDED A TAILORED DISTRIBUTION AND PAYMENT STRATEGY
Challenge
War Thunder, Gaijin Entertainment’s online vehicular combat MMO, achieved early success with 44 thousand players by the end of 2021. Gaijin tapped Xsolla to open new distribution channels and payment methods to boost the game's reach further.
Solution
Gaijin and Xsolla created a strategy to harness Xsolla's Pay Station and Anti-Fraud solutions to add 700+ new payment options and access players in new regions. Gaijin also leveraged Xsolla's Digital Distribution Hub to host games on new platforms.
EXPONENTIAL GROWTH
Result
By tapping into Xsolla's veteran gaming industry experience, Gaijin surpassed their growth goals beyond all expectations.
Xsolla's tireless support and innovative solutions enable a bright future for Gaijin's growing catalog of games. With Xsolla's guidance, Gaijin can expand globally, accept more payment methods, reach new players, and bolster the security of transactions.
Technical aspects included:
Payments & Anti-Fraud- Access to over 700 payment methods, including 240+ alternative payment methods.
- Access to PayRank, where customers can see the most relevant payment methods, calculations, and billing on checkout.
- Secure transactions with time-tested expertise
- Reach new players with access to more vendor platforms
Contact Xsolla today and find out how we can help position your game for success with tailored solutions and expert insights.
200%
Growth in revenue
300%
Growth in successful payments
15%+
Conversion rate
100 Countries
Expanded coverage into key territories such as USA, Netherlands, Poland, China (2019) and Indian (2021)
>240+
Alternative payment methods
15+ vendors
Expanded distribution via cash kiosks, ATMs, super apps, and online banking apps
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