Xsolla

FACEIT expands their reach

FACEIT partnered with Xsolla to expand payment methods and subscription plans, fueling their growth in competitive gaming.
Ask

FACEIT wanted to draw more pvp players to their platform

Challenge

FACEIT is a leading platform for competitive gaming that offers tournaments and leagues for players of all skill levels.

In 2014, Xsolla was tagged to help expand payment options and customized subscription plans with fraud protection.

Solution

To boost global payments and subscriptions, FACEIT partnered with Xsolla for a wider range of options, custom plans, and a virtual currency, utilizing Pay Station, Subscriptions, and Anti-fraud.

Result

Massive traffic growth

Result

Between December 2014 and March 2018, FACEIT's website traffic exploded positively, jumping by 1250% from 1 million to 13.5 million monthly visits, solidifying them as a leading esports destination. Their continued partnership with Xsolla enables them to constantly improve their platform, keeping their users happily engaged with the competitions and games they love.

Technical aspects included:

Pay Station and Anti-fraud

  • Enabled all available localized payment methods, increasing the footprint for potential new users in new and existing markets.
  • Added virtual currency, FACEIT Points, as a valid form of payment.
  • Filtered fraudulent payments using a self-updating algorithm guided by user history and membership status.
  • Reviewed disputed transactions 24/7 using behavioral and data metrics.
  • Handled all risk for fraud and chargebacks, plus VAT and local taxation.

Subscriptions and user experience

  • Enabled a high volume of plans, with custom billing and renewal details for each.
  • Built multi-sub payment options for users with subscriptions to multiple channels.
  • Applied subscription plan filtering options to help users find the correct plan for their game or tournament of choice.
  • Enabled custom white-label digital storefront and checkout/purchase path, matching FACEIT branding.

Contact Xsolla today and find out how we can help you with multiple solutions and expert insight.

By the numbers:

1250%

Increase in website traffic

13.5 million

Monthly website visits

24/7

Support from Xsolla

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