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Driving global traffic to Dual Universe

Xsolla leveled up Dual Universe’s monetization by unlocking 700+ payment options and linked Novaquark to global influencers via Xsolla Partner Network.
ASK

Leveraging the power of influencers and payment options

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Challenge

Novaquark partnered with Xsolla to accelerate Dual Universe’s monetization and global promotion.

The aim was to streamline revenue collection, add payment methods in multiple regions, and improve purchase security for the MMO’s player community.

Solution

Our experts implemented Xsolla Payments to manage purchases and integrate 700+ payment options across different regions.

Introducing Novaquark to Xsolla Partner Network connected them with top influencers, expanding the game’s global reach.


RESULT

EXPONENTIAL GROWTH

Result

After implementing Xsolla Pay Station, Dual Universe saw increased global sales, fortified transaction security, and boosted global traffic.

Our industry expertise made integration seamless with Novaquark’s existing platform, resulting in an effective strategy for achieving its growth goals.

Technical aspects included:

Xsolla Payments
  • Gave Novaquark access to over 700 payment methods including over 240 alternative methods actively used by their audience.
  • Turned more players into paying users by incentivizing their participation with a frictionless payment experience.
  • Received best-in-class fraud protection built just for the games industry to protect purchases.
Xsolla Partner Network
  • Provided access to 100,000+ influencers of different sizes, platforms, and topics around the world.
  • Offered 50+ affiliate networks and revenue share based on the success of their marketing and sales efforts.
  • Headache-free logistics with Xsolla handling onboarding, verifying, and sending global payouts to influencers.

With Xsolla's expert help and game monetization guidance, any developer or publisher seeking to expand their video game to a global audience can enjoy the same benefits.

Talk to one of our experts today to learn how Pay Station and Xsolla Partner Network can seamlessly integrate with your platform.


By the numbers:

255%

Increase in transactions

24.4%

Increase in conversion rate

324

Influencers joined the company’s program

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