Atari's Speakerhat turns it up with Xsolla
Using a combination of Xsolla products, Atari launched a site for its new wearable tech, Speakerhat.Atari needed help promoting its new bluetooth gear
Challenge
Founded in 1972, Atari has over 200+ licensed games, providing interactive entertainment worldwide.
In 2017, Atari reached out to Xsolla for help with launching Speakerhat, wearable tech in the form of a baseball hat.
Solution
Xsolla provided two key products for launching Atari’s new Bluetooth speaker hat: Xsolla Site Builder, an easy way to launch and showcase a product, and Pay Station, a seamless and secure solution for purchase fulfillment.
Wearable tech sales soar
Result
Xsolla successfully launched Atari's Speakerhat by creating a customized landing page with integrated payments and technical features. Since launching, the page has achieved a high conversion rate of 97.6%. As Atari's product line expanded, Xsolla seamlessly incorporated new products like Blade Runner 2049 and Pong-themed designs.
Technical aspects included:
Site Builder
- Implemented timed promotions and other sales events when requested
- Handled product stocking logistics and shipping from Atari to customers
Pay Station
- Provided preferred payment methods based on region
- Activated new payment methods on request as Speakerhat's availability expanded
- Managed legal compliance with local regulations worldwide
- Oversaw refunds, chargebacks, and exchanges, as well as local taxation
- Filtered fraudulent payments using a self-updating algorithm
- Reviewed disputed transactions 24/7 using behavioral and data metrics
Contact Xsolla today and find out how we can help you with multiple solutions and expert insight.
97.6%
Purchase conversion rate
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