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Free ebook: why it’s critical to increase pre-order sales

Learn how to plan and execute a preorder campaign with the insights found in this guide:
  • What to include in your campaign
  • Initial marketing efforts
  • Pre-order release
  • And more
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Timing is important when it comes to maximizing pre-order effectiveness. Getting started early and building sufficient momentum are the keys to success. Most indie developers report 15-28% of their total pre-launch sales are made just on the first-day pre-orders are made available. This can be the only thing that separates a successful project from a failed one, which is why you should make time to establish a pre-order pipeline so you can take advantage of this, as well.

Cleanly distribute game builds and keys

Sell pre-order packs from a custom landing page

Drive game adoption with influencer campaigns